Yo-Yo Dieting: The Ultimate Definition of Insanity!

Yo-Yo Dieting: The Ultimate Definition of Insanity!

By Sulana Perlman, for King Living

Albert Einstein said it best: Insanity is doing the same thing over and over and expecting different results. Although he wasn’t talking about yo-yo dieting, I can’t think of a better context for this definition.

Yo-yo dieting was coined by Dr. Kelly D. Brownell at Yale University to describe the weight loss followed by weight gain cycle, up and down, much like a yo-yo. You are initially successful at losing weight quickly but are unable to maintain the weight-loss long-term. The weight starts creeping up again, until you’ve regained it all back. You then look for another diet to lose the regained weight, and the cycle continues.

And yet, millions of women try one diet after another, losing weight and then regaining it, over and over hoping that this time will be the last.

The dieting industry is a big business. The public spends 60 billion dollars a year on weight loss diets, programs, books, pills, etc. For the majority of the people, none of these “solutions” are successful long-term. An average woman can spend 17-30 years of her life trying to lose weight, and may lose her full body weight over 9 times!

So if dieting is not the answer, what is? Turns out we have to dig a little deeper, and really understand what is happening inside your mind, not just your body. Your mind is divided into two parts: the Conscious Mind and the Unconscious Mind. Both are important, but we usually just use one when trying to lose weight.

The Conscious Mind is only 10% of your total mind and focuses on the NOW. It can also be described as the ‘Goal Setter’. You use this part of your mind when you problem solve, and every time you decide to embark on a new diet.

The Unconscious Mind is the other 90% of your mind (the ‘Goal Getter’) and this is where all of your emotions, beliefs, and memories are stored. Your Unconscious Mind can be thought of as a computer which operates only on the programming that has been created based on your life experiences. It stores both positive and negative programming.

It is possible that your Unconscious Mind’s programming believes that you need to overeat to feel loved and avoid feeling stress and negative emotions. Perhaps as a child you were forced to eat and were praised by finishing everything on you plate. Unconsciously, in order to feel loved and validated, you have to overeat. The main objective of the Unconscious Mind is to keep you safe. Because it’s 90% of your mind, it runs the show! This programming will always override what the Conscious Mind sets as a goal. That is why your diet only works for the short-term and the weight always comes back. You are focusing on the diet consciously, and are unaware of your programming.

Permanent success can be achieved only when your unconscious programming begins to match your conscious goals. Let me help you get to the root cause of your weight issues and guide you on a path of permanent success. Can you imagine what it would be like to never go on a diet again and finally have a healthy relationship with food?


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